Our philosophy at eureka is simple. We offer top quality certified diamonds and fine jewellery at outstanding prices. We strive to keep costs low so that your money goes further enabling you to purchase the exact piece you desire.

Historically our business began in diamond manufacturing (we buy rough diamonds, cut and polish them) hence we have an abundance of experience, knowledge and availability. As part of our business is also diamond wholesale we are able to offer the best prices on a huge range and variety of diamonds. Also, we have chosen not to have a shop and to work from our office in Hatton Garden in order to keep our costs low, again offering more value to you, our customer satisfaction.

All of our diamonds are laboratory certified and comply with all required international certification. At each level our experts are highly skilled and motivated to ensure total 

What to expect:

Our aim is to offer excellence throughout the process of purchase; thus from the very moment you contact us you can be guaranteed a personalised, honest, thorough and incomparable service. We do not sell online because we believe it is only possible to create a unique and perfect piece when you have had the opportunity to see the diamond and try samples of similar designs to suit your particular taste.

Once you have contacted us, either by email or telephone, we will make an appointment for you to come to our office in Hatton Garden. We try to be as flexible as possible and can even arrange viewings on the same day if need be. We also offer evening and weekend viewings. We will ask you for some details, such as price range, diamond cuts and styles of rings, but can show you a greater variety should you not yet have any firm ideas.

It is a special and memorable experience when choosing a piece that lasts a lifetime and we endeavour to make sure you enjoy the time with us. During your appointment we will provide you with all the advise you may need when selecting your diamond. We will work with you to create a beautiful and bespoke piece of jewellery.

We will not rush you to make decisions – we believe it is imperative that you are totally satisfied with your selection and design before we move on to the production. Once you are certain, however, we work hard to bring your piece to you swiftly.